Nana King’s ‘4ever Champion’ Fever takes over Ghana: A Legendary Comeback is Brewing

The anticipation across Ghana’s music space is electric as legendary artist Nana King prepares to release his highly-anticipated single “4EVR Champion” on March 6, 2026. More than just a comeback, this moment signals a cultural revival, a powerful fusion of heritage, resilience, and modern-day music strategy.

Backed by Ashanti International Record Label, the rollout for 4EVR Champion is already making waves nationwide. In a bold nod to traditional music marketing, the label has launched a sweeping radio promotional blitz across major stations, proving that even in the digital age, terrestrial radio still commands influence and loyalty.

A Renaissance of Sound and Strategy

‘4EVR Champion’ pays homage to Nana King’s original classic but arrives reimagined for a new era, delivered primarily in English with vibrant hints of Twi and Pidgin, the single bridges generations while maintaining the authentic Ghanaian spirit that first defined his legacy.

Adding even more firepower to the project is Nana Queen’s feature, widely regarded as the reigning rap queen. Her lyrical prowess complements Nana King’s commanding presence, creating a cross-generational anthem poised to dominate both airwaves and streaming platforms.

Industry watchers are already speculating about the visual masterpiece expected to accompany the single. If the energy surrounding the campaign is any indication, fans should brace themselves for a cinematic statement piece.

More Than Music – A Movement

In a recent interview, Marcelle Sirkus, COO of Ashanti International and manager of Nana King, emphasised the broader significance of the comeback:

“Nana King’s return is more than just a musical event, it’s a call to action for the industry.”

Indeed, this comeback represents more than nostalgia. It is a declaration that legacy artists can evolve, compete, and lead conversations in today’s fast-paced digital music ecosystem.

A Word of Caution to the Industry

Amidst the excitement, Ashanti International has issued a firm warning to artists and stakeholders about impersonators and fraudulent individuals attempting to exploit the buzz around the project. The label specifically called out Emmanuel Larbie, described as a fake presenter/DJ, allegedly making false promotional promises.

The incident serves as a reminder for industry players to verify partnerships and work strictly through official channels. In Nana King’s camp, vigilance and professionalism remain top priorities.

As March 6 approaches, one thing is clear: 4EVR Champion is not just a single release; it is the rebirth of a legend, the revival of authentic promotion, and perhaps the spark of a new revolution in Ghana’s music landscape.

Ghana, get ready. The champion is back.